Recently CGI industry veteran and pioneer Ed Catmull sat down with Higgsfield AI (a provider of generative AI services whose website looks like it was designed by ChatGPT version 1) to explain why he doesn’t fear AI. It’s worth listening to carefully because it is very nuanced and you need to be sharp to pick up how many caveats were peppered in this responses.
Like anyone who is worth their salt, CGI industry veteran and pioneer Ed Catmull does not fear AI because he understands the limitations. Those limitations are not only technical but also parasocial, something that I have often mentioned on my blog for several years. People who understand business and not just tech will always speak about the consumer experience side, not just production technologies.
That's why older people in the creative field aren't fearful of AI compared to the younger generation. They have the experience to know what works and what doesn't work creatively, technically, socially and financially. They are also less likely to be living on social media and being manipulated by hype, fear and misinformation.
The first ebook I ever bought was written by Ed Catmull. Creativity Inc is well worth reading no matter which sector you work in or what your hobbies are.
A screenshot from the Apple Books library.